Goodrich Optical

The LENSES are where it’s at

Pinto or Cadillac? The same choices apply to your lenses.
Goodrich Optical

FreeForm and Customized Lens Designs

With 1000’s of possibilities, Only a KNOWLEDGEABLE Optician can guide you through the myriad possibilities to the BEST choice for YOU

It’s hard to explain to a patient that has never worn a top-of-the-line lens, how much better they will see.

says Master Optician, Dave Goodrich. “The best example I’ve been able to come up with goes”;

You’re taking a trip. Driving cross country for 16 straight hours. Would you rather do it in a Yugo or a Mercedes? Both will get you there, but one will do it much more comfortably.

“I’ve never had a patient NOT want to see the best they could”, he adds


  • GO CSUltimate Progressive Lenses- Our Best
  • GO Ultimate Progressive Lenses- Better
  • GO Premier Progressive Lenses- Good
  • GO @Work Lenses
  • Free Form Single Vision
  • Traditional (Old Style) Lenses
  • Specialty- NuPolar Lenses
GO CSUltimate Progressive Lenses- Our Best

Camber Steady Plus Progressive

Personalized free-form progressive lenses. Designed with the most revolutionary technologies.

We live in a dynamic and ever-changing society. Our lives are fast paced, and the digital age is here to stay. Camber Steady Plus Progressive lenses adapt to the demands of modern life. Their technology meets the visual needs of the most active presbyopes, who demand clear and stable vision, even when they’re engaged in highly dynamic activities. Camber Steady Plus Progressive lenses can be personalized for each wearer.

Camber Steady Plus Progressive lenses incorporate Digital Ray-Path 2 Technology, and Steady Plus Methodology. With this technology, the swim effect is virtually eliminated. The optics and aesthetics of Camber Steady Plus Progressive lenses are impossible to beat.

Ideal wearer:

Those looking for the best visual quality.

Those who want the most innovative solutions.

Wearers looking for maximum visual comfort. 

Those who value the aesthetics of their finished lenses.

Digitally connected wearers.

Wearers with all types of prescription and addition powers, especially medium to high.

Benefits

  • Unbeatable vision and superior optics in all gaze directions
  • Unbeatable near vision quality
  • Better cosmetics, thinner lenses for most prescriptions
  • Enhanced visual fields
  • Variable inset optimization for each wearer
  • Thickness optimization
GO Ultimate Progressive Lenses- Better

Endless Steady Progressive

Personalized free-form progressive lens with an advanced design. Provides impeccable visual quality.
One of the main advantages of free-form technology is it allows for the complete customization of lenses for each wearer. There are many personalized lenses on the market. They all seek to improve visual quality through customization. Ultimate Steady Progressive lenses are different.
Ultimate Steady Progressive lenses revolutionize the concept of personalization by incorporating IOT Digital Ray-Path 2 Technology. Ultimate Steady Progressive lenses are more sophisticated and effective than a traditional personalized lens because the optimization process also considers the wearer’s accommodative ability to focus at different distances.
Ultimate Steady Progressive lenses also incorporate Steady Methodology to drastically reduce swim effect caused by lateral image distortion.

A free-form progressive lens that adapts to every lifestyle. Wide viewing range at any distance.

Ideal wearer

Experienced or novice progressive wearers looking for a superior lens with balanced visual fields

Those looking for great visual performance.

Those wanting the most innovative solutions.

Wearers looking for maximum visual comfort.

Digitally connected wearers.

Wearers with all types of prescription and addition powers.

Benefits

  • Higher image stability for reduced swim effect.
  • Improvement of peripheral visual acuity in the distance zone.
  • High precision and personalization
  • Personalized daily use progressive lens
  • Wide and balanced visual fields for all distances
  • Variable inset and thickness reduction

Improvement of visual range according to the wearer’s lifestyle

A wearer may prefer one progressive lens over another based on their expectations and visual demands. Goodrich Optical’s general-purpose progressive lenses can be configured for patients’ lifestyles. This provides a more suitable lens design, and greater wearer satisfaction.

The design features an initial configuration where the distance, near, and intermediate fields are balanced. This combination makes the lenses more versatile and adapts to most wearers needs. It´s the most popular and easiest to use.

Three additional configurations are available for patients with specific lifestyle needs.

Ultimate Steady Progressive Options

Ultimate Steady
Near Vision

Ideal wearer:
Expert or novice progressive lens wearers who have a need for a high value lens and visual demands that call for a larger more usable near area.

Ultimate Steady
Distance Vision

Ideal wearer:
Expert or novice progressive lens wearers who have a need for a high value lens and visual demands that call for a larger more usable distance area.

Ultimate Steady
Intermediate Vision

Ideal wearer:
First-time wearers or wearers who have experienced non-adapts with other progressive lenses. Those who have a need for a high value lens and visual demands that call for a larger more usable intermediate area.

GO Premier Progressive Lenses- Good

Essential Steady-

GO Premier

Non-compensated design that’s well balanced for clear near and distance vision.

Free-form progressive lens. High wearer satisfaction in an entry level technology.

A great product portfolio meets all market needs and helps create differentiation. Goodrich Optical offers a non-personalized lens that is entirely different than any other in its market segment.

GO Premier lenses incorporate Steady Methodology to enhance image stability and reduce swim effect. Alternative design configurations are available for specific visual needs or lifestyles.

Ideal wearer

Experienced or novice progressive wearers looking for an entry-level lens with balanced visual fields

Those in need of a high value, reliable solution.

Part time eyeglass wearers.

Wearers with lower prescription and addition powers.

Benefits

  • Comfortable and accurate vision
  • Non-personalized daily use progressive lens
  • Variable inset optimization for each wearer
  • Thickness optimization
  • Superior vision to conventional lenses

GO @Work Lenses

Anti-fatigue lens for non-presbyopes and pre-presbyopes

The @Work is a single vision personalized lens with a soft design that reduces the visual fatigue symptoms associated with reading for long periods of time. It offers an extra addition in the near vision region of the lens to relax the adjustment between different distances and increase focus with less effort. @Work is ideal for wearers between ages 18 and 45 who need better near vision. It’s available in 3 styles.

Features & Benefits

  • Fully personalized anti-fatigue single vision lens
  • Reduces visual fatigue symptoms
  • Includes an extra addition in the near vision region
  • Relaxes the adjustment between different distances
  • Improved focus with less effort
  • Improves vision for wearers using electronic devices thanks to Smart Add technology
  • Ergonomic, comfortable, natural position
  • High precision and personalization thanks to Digital Ray-Path® technology
  • Variable inset and thickness reduction
Free Form Single Vision

Visual performance incomparable with any other single vision lens

Free Form Single Vision is the latest solution delivering a new concept of vision in high definition from the center to the edge of the lens. Fully personalized, using Digital Ray-Path® technology, this lens maximizes visual performance. The wearer experiences the new concept of “no limits vision”. Free Form Single Vision provides the best visual combination of perfect vision with optimal comfort. It is especially beneficial for high minus and plus prescriptions, prescriptions with large astigmatic corrections, and sports frames.

Features & Benefits

  • Fully personalized single vision lens
  • High-definition vision from the center to the edge of the lens
  • Improved visual definition in all gaze directions
  • Especially beneficial for high minus and plus prescriptions, and prescriptions with large astigmatic corrections
  • Perfect for wrap frames
  • High precision and personalization thanks to Digital Ray-Path® technology
  • Variable inset and thickness reduction
Traditional (Old Style) Lenses

Specialty- NuPolar Lenses


Goodrich Optical

Featured Lens Upgrades

Lens Enhancements to Perfect Your Custom Look

Transitions

From Day to Night, Light to Dark


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Anti-Reflective

Get the BEST in visual performance


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Polarization

Premium Sunglass Vision


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High-Index

Reduced weight and thickness


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Contact us



Visit us anytime

Goodrich Optical, 2450 Delhi Commerce Dr. Holt, MI 48842


Send us an email

info@goodrichoptical.com



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    Copyright ©2022 all rights reserved