Goodrich Optical


Our Family Caring for Your Family.

“Quality Eye Care with a Fashionable Flair” ~ Since 1968

Since opening the office in 1968, Goodrich Optical has provided superior customer service to the residents of Holt, Lansing and surrounding communities. People from all walks of life- Blue collar, white collar or no collar. From newborn to great-great grandparents, Goodrich Optical has cared for them all..

Goodrich Optical is the Leading Eyewear Boutique in Greater Lansing. Offering all the essential eye care services you expect at prices you won’t. Using only the latest technology in lens design and carrying Lansing’s most comprehensive selection of custom, designer and exclusive frame designs. Goodrich Optical is THE place to find that perfect look to compliment anyone.

With and an extensive collection of the most technologically advanced eyewear materials from Genuine Horn, Surgical steel and titanium to exotic woods, custom laminates and zyl, we have frames to suit a wide variety of tastes and visual requirements. And we happily provide complimentary frame and lens consultations.

We are proud of our reputation for ‘superior customer service’. It has always been our priority. With only the finest Optometrist, staff and Opticians, including ABO certified, Licensed and Lansing’s only Master Opticians, we honor each and every one of our faithful customers.

We offer a truly unique experience. By combining exclusive, cutting-edge frames styles, the ‘latest digital technology’ in lenses, with custom visual enhancements, and fair, affordable prices, we create an eyewear experience like no other.

Specialists in caring for children, seniors and persons with special needs, Goodrich Optical offers eye tests, medical exams, glasses and contact lenses for the entire family.

The key to our success is differentiating ourselves. Our promise is to accommodate each and every relationship with the highest level of service and care. Your enthusiastic referral of friends and family allows us to continue our role in the community.

“Quality Eye Care with a Fashionable Flair”

Let our family care for yours.

Goodrich Optical
Goodrich Optical
Goodrich Optical

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Goodrich Optical, 2450 Delhi Commerce Dr. Holt, MI 48842

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